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A Multimedia project to promote child well-being, early childhood development research, and violence prevention

Post Date

May 17th 2011

Application Due Date

June 17th 2011

Funding Opportunity Number

CDC-RFA-CE11-1105

CFDA Number(s)

93.136

Funding Instrument Type(s)

Grant

Funding Activity Categories

Health

Number of Awards

1

Eligibility Categories

Other

This is a single-eligibility award. Only California Newsreel (CN) is eligible to apply. CDC is not soliciting any other applications. Among the communications companies that could develop multi-media approaches to child maltreatment, only California Newsreel (CN) is uniquely qualified to develop multi-media components based on the American Birthright documentary in development by CN. The documentary is focused on the linkages among child development, social and economic determinants to health and health inequities, social justice, violence prevention, and public health. This organization is uniquely qualified for the following reasons: (1) The documentary (American Birthright) that will inform the multi-media components is under development and is the property of CN. No other organization would have access to nor could use CN•À_s propriety information to develop the multi-media components. To fund the documentary itself, CN has other funders that support this project; CDC will be supporting the development of the conceptual units and training modules, approximately 40% of the cost ($2.2million dollars is the total cost of the project). (2) The documentary that will inform the multi-media components is a direct follow-up to Unnatural Causes, a documentary developed by CN. Lessons learned, data, and information collected through the development of Unnatural Causes will inform the multi-media project. No other organization has access to this propriety information; therefore CN is the only source that can perform this requirement.

Funding

  • Estimated Total Funding:

    $900000

  • Award Range:

    $0 - $300000

Grant Description

The purpose of the program is to support the development of a multi-media initiative on early childhood development, child maltreatment, public health, and social justice based on American Birthright, a documentary in development. Specifically, it will contribute to DVP•À_s emerging efforts to create a framework, messages and tools to support implementation of safe, stable, and nurturing relationships (SSNRs), which are the foundation of a unified strategic approach and message to empower parents and caregivers and to reduce child maltreatment. This program addresses the •À_Healthy People 2020•À_ focus area(s) of injury and violence prevention

Contact Information

  • Agency

    Department of Health and Human Services

  • Office:

    Centers for Disease Control and Prevention

  • Agency Contact:

    Centers for Disease Control and Prevention
    Procurement and Grants Office
    TIMS
    Phone 770-488-2700

  • Agency Mailing Address:

    PGOTIM@cdc.gov

  • Agency Email Address:

    PGOTIM@cdc.gov


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